Details: Gartner Customer 360 Summit 2014 offers a content-rich environment for IT leaders and business executives focused on delivering superior, seamless customer experiences across every point of engagement. Delegates have a unique opportunity to hear critical updates, benchmark progress against peers, and gain a comprehensive understanding of how to create and execute an enterprise-wide strategy that drives customer growth, satisfaction and loyalty.
Theme: Thriving in the Digital Age: Elevated Experiences, Interactions & Analytics
Hot topics to be covered:
Craft a digital CRM vision and strategy
Understand new analytics, metrics and big data
Engage customers across channels
Increase sales and marketing effectiveness
Improve customer service
Differentiate through customer experience
*Gartner Opening Keynote: Thriving in the Digital Age and the Customer-Driven Enterprise
Gartner analysts Gene Alvarez, Leigh McMullen
*Gartner Keynote: Customer Engagement in the Digital Future
Gartner analyst Hung LeHong
*Guest Keynote: Where Good Ideas Come From: The Natural History of Innovation
Author, Steven Berlin Johnson
*Excellence in Action – A Discussion with the Gartner & 1to1 Media CRM Excellence Awards Winners
Gartner analyst Penny Gillespie and 1to1 Media Editor-in-Chief, Mila D’Antonio
Register for the Gartner Customer 360 Summit at http://www.gartner.com/technology/summits/na/customer-360/
Over 45 exhibitors will display the latest CRM tools and services at the conference. A listing of current exhibitors is available at https://www.gartner.com/en/conferences/na/applications-us
Join the discussion on Twitter using #GartnerCRM.
For complete event details, please visit the Gartner Customer 360 Summit Web site at http://www.gartner.com/technology/summits/na/customer-360/
Members of the media can register for the event by contacting Janessa Rivera at [email protected]
Gartner, Inc. (NYSE: IT) is the world’s leading information technology research and advisory company. Gartner delivers the technology-related insight necessary for its clients to make the right decisions, every day. From CIOs and senior IT leaders in corporations and government agencies, to business leaders in high-tech and telecom enterprises and professional services firms, to technology investors, Gartner is a valuable partner in more than 13,000 distinct organizations. Through the resources of Gartner Research, Gartner Executive Programs, Gartner Consulting and Gartner Events, Gartner works with every client to research, analyze and interpret the business of IT within the context of their individual role. Founded in 1979, Gartner is headquartered in Stamford, Connecticut, USA, and has 5,800 associates, including more than 1,450 research analysts and consultants, and clients in 85 countries. For more information, visit www.gartner.com.